The Coca-Cola Company®

The Coca-Cola Company is the world’s largest beverage company.

Coke’s general happiness appeal focuses on seizing the big moments with laughter and making the small, private moments special. It’s no wonder it’s the most recognizable brand in the world.

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TECATE®

Target:
Men with character that can control daily contradictions between what is expected and what seems right to do.

· Worker · Audacious · Resourceful
· Strong · Masculine · Relaxed
· Fan of soccer / Baseball / Box

It is a brand that is characterized by innovation in their packaging; It was the first
canned beer in Mexico, and today is the flagship brand of Cuauhtémoc Moctezuma.

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DOS EQUIS®

Target:

Men and women who explore life as a great long term game. Not afraid to take risks in the pursuit of creating interesting life stories, but never to prove something to others.

Brand essence:
"Always looking for interesting"

Brand Personality:
· Charismatic · Ingenious
Provocative · · Genuine

Dos Equis must be perceived as a brand that knows my interests,
that is unique and interesting.

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INDIO®

Target:
Men and women looking to get out of the conventional,
experiencing new paths and ideologies. Constantly Challenging the status quo
to find themselves and to be millionaires from experiences.

Brand essence:
"120 years celebrating diversity in Mexico"
"The thing is to keep looking"

Music + Environment + Urban Culture

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TOKIDOKI®

Which translates to "sometimes" in Japanese, is an internationally recognized and iconic lifestyle brand based on the vision of Italian artist Simone Legno and his partners, serial entrepreneurs Pooneh Mohajer and Ivan Arnold. Since debuting in 2005, tokidoki has amassed a cult-like following for its larger-than-life characters and emerged as a sought-after global lifestyle brand. tokidoki offers an extensive range of products which include apparel, handbags, cosmetics, accessories, toys and more.

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NATIONAL GEOGRAPHIC®

There is no question that National Geographic is one of the most revered and trusted mission-based brands in the world. We truly have an unrivaled sense of purpose, and are driven by the belief in the power of science, exploration and storytelling to change the world. For 129 years, the non-profit National Geographic Society has funded groundbreaking scientists and explorers and shared their findings with the world.

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Ecko Untld®

Since 1993 Eckó Unltd. has been the leading face of global youth culture. Its an omnipresent representation of next generation culture – from music videos and television programs to action sports and video games. The "World Famous Rhino Brand" has expanded to include t-shirts, denim jeans, footwear, watches, hats, bags and more.

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EPIC RIGHTS KISS

The goal is very simple: EPIC's unique approach is to maximize the profits of its artists, celebrities and corporate brands by running a licensing, marketing and distribution program of cohesion.

All of this is carried out through in-depth knowledge of artists and the world market while tapping into the power and reach of social media.

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EPIC RIGHTS ACDC

The goal is very simple: EPIC's unique approach is to maximize the profits of its artists, celebrities and corporate brands by running a licensing, marketing and distribution program of cohesion.

All of this is carried out through in-depth knowledge of artists and the world market while tapping into the power and reach of social media.

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EPIC RIGHTS AEROSMITH

The goal is very simple: EPIC's unique approach is to maximize the profits of its artists, celebrities and corporate brands by running a licensing, marketing and distribution program of cohesion.

All of this is carried out through in-depth knowledge of artists and the world market while tapping into the power and reach of social media.

English

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